
Blog: Mind of a Mind Reader
Jeff Newman: Mentalist, Magician, Trickster.

The Art of Corporate Entertainment: A Strategic Guide for Success
Corporate events have come a long way. What used to be just a few drinks and a cheap meal with some co-workers has evolved into powerhouses of engagement, networking, and, increasingly, entertainment.
And while most organizations are adding entertainment to their events for fun, corporate entertainment has also increasingly become a strategic tool. It’s a way to nurture relationships, reinforce brand identity, and foster an environment where collaboration and innovation can thrive.

Corporate Entertainment Trends 2024: Make Your Event Unforgettable!
As a mentalist and magician, I do a lot of corporate events. Conferences, holiday parties, networking events, appreciation events, you name it. And in my years of experience, I’ve seen also seen a lot of entertainment options come and go, and others with the staying power to stand the test of time.
And since it’s shaping up to be another banner year for people in the entertainment biz, I thought it would be helpful to give you the inside track on what the entertainment trends are for 2024 and beyond to help you plan an event that feels fresh, unique, and unforgettable!

Close Up or Stage Magic? Which is Better?
Hiring a magician for your event is a GREAT idea. It’s entertaining, engaging, and most importantly, different. But many magicians will offer several options for your event, and it can all boil down to two different kinds of performances. A stage show, or close-up performances.
So, which do you choose? Are you better off with the intimate, up-close-and-personal marvels of close-up magic, or a stage performance that engages the entire crowd? Or, both?

5 Tips For How To Get The Most Out Of Your Magician
So, you’ve hired a magician or mentalist for your event. Yet, it still seems stressful…after all, you’ve shelled out the big bucks for entertainment for your guests, and you want it to be amazing, right?
I get it…you want your event to be as memorable as possible, including the entertainment. And while most professional magicians can put on an incredible show, there are some things that you can do to make sure your entertainer has the best chance to wow your guests. So I thought I’d share some tips to make sure your entertainment is spectacular!

The Art of Persuasion: 4 Psychological Techniques To Influence Others
Human beings are social creatures.
And a LARGE portion of our brain is dedicated to communication. Spoken words, music, facial expressions, body language…our brain sees it all.
And no matter where you work, who you are, or what language you speak, there are ways you can use this psychology to help. Using your communication skills and body language to your advantage can make a lasting impact and help you be more persuasive to the people around you. While you think this may be something just for corporate professionals in high-profile organizations, this can be helpful for anybody. Understanding how critical persuasive communication skills are can be a huge advantage in any setting. So, what techniques can help you improve your communication skills and become a persuasive speaker?

5 Ways Magic Can Boost Workplace Creativity
Despite the lighting-fast development of AI, humans are still the best when it comes to creativity and innovation.
But daily tasks, deadlines, and office politics can often leave people feeling drained and uninspired. But what if I told you there was a simple solution to not only add some excitement and novelty to the workplace to fight off burnout but also help increase the creativity within you and your team?
If you’re asking, “Jeff, what kind of magic is this that you speak of?” Well, um…it’s…it’s magic. Magic will help you do that.
But how? Well, to help you understand, I’ve listed 5 reasons why magic can boost creativity and inspire innovation in you, your co-workers, your staff, your company, and your work environment.

Magic: The Best Entertainment for Your Corporate Event
Believe it or not, hiring a magician or a mentalist to entertain people at a corporate event is incredibly common.
A lot of people don’t realize that magic is not only a popular form of event entertainment but it’s also one of the best ways to make your next event the talk of the town.
But why?
Magic has been continually earning its place in the event industry due to its versatility, entertainment, engagement, and positive impact on guests. People often (incorrectly) think of magic as just somebody doing a few tricks. But magic is not just about identifying a card or pulling a rabbit out of a hat; it's about creating an engaging and unforgettable atmosphere that your guests will likely have never experienced before.
Still don’t believe me? Well then, here are five reasons why a magic or mentalism show is the best entertainment for your corporate event, fundraiser, or gala.

How to Plan a High-Class Event: Insights from A Corporate Magician
I’ve been a professional mentalist and magician for over a decade.
And with that experience, I have had the privilege to attend and perform at some really upscale and well-planned events: From black-tie galas to business conferences; chances are I’ve been on stage at whatever kind of event you can imagine.
And over the years, I have learned that the one thing every successful, high-class event has in common with others is detailed planning and seamless execution. And whether it’s a small gathering or a huge gala, there are things you can do to really make your event shine.
So, to help you out, I’m sharing the tips I’ve seen from people around the globe on how to plan an event that leaves a lasting impression!

Create an Unforgettable Event with the Help of a Professional Magician
As a mentalist and magician who’s performed at thousands of events, I know how stressful it can be.
Organizing an event can be daunting, especially if you aim for a memorable experience for your guests. Whether you're planning a company party, an award ceremony, or a product launch, you want your event to stand out and leave a lasting impression.
But what if I told you that there’s a way you can guarantee your event will be one your guests will never forget?
How? Simple.
Hire a magician.
Yes, I’m serious. And I’m going to share five reasons why a corporate magician can help you create an unforgettable event, no matter what you’re planning!

Take your Fundraiser From Flat to Fantastic With These 9 Tips
As a professional entertainer, I’ve worked more than my fair share of fundraising events; everything from small-town groups raising money for a local project, to huge galas for giant non-profits looking to boost their annual donations. And, with fundraising season coming up this fall in Alberta (and, really, western Canada), a lot of people will be planning these kinds of events for the first time.
And, whether you’re in a bigger center like Calgary, Edmonton, Vancouver, Saskatoon, or Regina, or a smaller community outside of the metropolitan city limits, the basics and the main goal are the same.
Put on a stellar event to not only reach your fundraising goals, but also have a great time doing it!
So, what do you need to do to make your fundraiser a huge success and bring in the big bucks? Well, I'm about to spill the beans on how to make more money at your next fundraising event!